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“Starting and growing a business is as much about the innovation, drive and determination of the people who do it as it is about the product they sell.” - Elon Musk  Starting your own business can be an exciting time. But with the launch of every great startup follows the pressure to survive, succeed and grow. Marketing and growing your business may appear to be a daunting task at first, especially for a small startup, but fortunately there are a number of practical ways to accelerate your company’s growth. Regardless of what industry you are in, following these few simple steps are sure to help your company progress and succeed...
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 As traditional office jobs get displaced by more remote and location-independent positions, many people are looking for better alternatives to suit their work lifestyles. Coworking is a relatively new concept that provides a solution, as professionals have access to the same freedom that working from home offers while being able to enjoy the perks of an actual office environment complete with supplies and fellow workers. With a variety of coworking spaces and membership options available, it can be difficult to navigate what the best option is for you. Here are four things to consider when choosing a coworking space:
 If you are lucky enough to have lived in Paris as a young man, then wherever you go for the rest of your life it stays with you, for Paris is a movable feast.
Sometimes it’s too easy to dismiss the success of others. They stumbled into the right scene at the right time. They were born under a lucky star or, better yet, into the right family. Often creators themselves will downplay their talent and attribute the majority to fate because no one will deny the wealth of fantastic ideas and brilliant people out there. Still so few get past the idea stage. It’s time to stop shaking your fist at the clouds that you weren’t living in Cupertino in the 70s because, let me let you in on a secret, even if you made that time machine you would still need to make it Cupertino in the 70s. If it weren’t Steve Jobs doing it, you would have to bring the magic yourself.  Mental health. Even in 2015 the idea carries a taboo cadence and is the sort of topic hushed at a dinner party- especially in a crowd of go-getters and business professionals. Why? Depression, anxiety, and other mood disorders have often been stigmatized as branding of the weak, conjuring images of men in white coats, paper cups of colorful pills, and the sadistic Nurse Rachet from One Flew Over the Cuckoo’s Nest- not CEOs. But thanks to an artful lead from Cory Miller, the founder of ithemes, tech entrepreneurs are opening up about their personal struggles and...
 Bet you never expected to see those two together unless of course you’re reading some dystopian Reddit fan fiction. But it turns out with the multitude of exuberant millennial tech CEOs popping up all over the world with innovative ideas, stories are more important than ever. Whether you’re a new graduate or are a seasoned business person with a millennial kid of your own it’s time to take note of the ways millennials have shaped the quality of marketing and perhaps even dust off your old fountain pen.
 As I sit here in the Twenty Eight restaurant during this night's Startup Grind, I find myself pondering the state of Orange County startup culture. This restaurant is really nice. We were given drink tickets as part of our entrance fee and the event is being held in the indoor / outdoor atrium area in the middle of the restaurant. There's a tree in here and people are all around at tables and couches facing the speaker taking about his latest fundraising round.
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AuthorsJulie Schulte Archives
June 2017
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